MARKETING SPECIALIST - BARALAN

As a Marketing Specialist at Baralan, I supported a wide range of marketing and communication activities across digital and offline channels. I managed content across the company’s social media platforms, from content planning and copywriting to performance analysis and reporting. I also contributed to website updates, created and coordinated content for the company Gazette, and worked with Excel to organize data, monitor results, and support marketing analysis and ongoing projects.

Beyond digital communication, I supported the organization of events, trade fairs, and brand initiatives, working on everything from planning and logistics to communication materials. I was also involved in the development and coordination of corporate gadgets and branded materials, collaborating with creative, PR, sales, and other internal teams. This experience allowed me to work across different areas of marketing and gain a comprehensive understanding of how a brand communicates consistently across digital platforms, physical touchpoints, events, and corporate projects.